Goldcar will be present at the World Travel Market with its new range of destinations and latest technological advances

Goldcar, market-leading hoiday car hire company, will be present at the tourism fair, The World Travel Market (WTM), to be held from 7th to the 9th of November in London. The London fair, which expects more than 50,000 visitors this year, is one of the key events in the tourism sector globally and a main event for the second international source market for Goldcar.

Goldcar will be present at this latest showing of the fair, which has been established for over a decade, with the aim of promoting the commercialisation of its rental service and attracting the attention of a traveller profile that focuses on a modern and flexible service in which new technologies are very present. A work philosophy that has driven projects like Key'n Go, smart dispenser keys which allowed clients greater autonomy and a faster service, collecting the keys to the car in just 1 minute and bypassing the office.

As explained by Manuel Nunez, Commercial Director, "We are delighted to participate in a key event for the tourism sector as we are sure it will be an excellent showcase to expand our international contacts. Undoubtedly, this initiative is part of our expansion strategy as one of the key pieces to expand the global network of the company and put the focus on new developments and technologies that are there to improve our customer's experience".

Currently, Goldcar operates in 13 markets - Spain, Portugal, Italy, France, Malta, Andorra, Morocco, Greece, Croatia, Netherlands, Mexico, Romania and Cyprus-. An investment that will continue in the coming months as a result of the ambitious project to internationalise the company, which takes its implementation to new locations in Europe and other international destinations with either there own offices or franchised ones.

In this growth plan Rhodium also plays a leading role, the premium Goldcar brand with which the company wants to bring its services to the profile of long distance travellers, those looking for more in their car hire with vehicle models meeting their travel needs and preferential treatment on arrival and during the stay.

In addition to attending this event, and in their eagerness to strengthen its strategy of international expansion and growth, Goldcar has been or will be present in other fairs in the sector such as, FITUR, ATM Dubai, Top Resa Paris, ITB Berlin, ASTA USA Seville or Car Rental Show USA.



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