Goldcar arrives to Latin America with its first office in Mexico

Goldcar, a leading company in the holiday car rental sector, has opened up its first office under a franchise regime at Cancun Airport, one of the main tourist destinations in Mexico and the most renowned worldwide. This initiative falls within the company´s growth plan, of which the Latin American market is at the forefront.Goldcar currently maintains a prominent position in Europe, with operations centres in 9 countries.

Juan Carlos Azcona, CEO of Goldcar highlights the importance of this new opening in a key destination such as Cancun, as well as the ambitious international commitment that the company will undertake throughout 2016. “We are pleased to incorporate this new centre into our franchise network. An opening that represents, without a shadow of a doubt, an important leap forward in Goldcar´s business strategy and a lynchpin for extending the company´s global geographical network”.

The success achieved through operations in Malta, Andorra, Casablanca, Rhodes, Amsterdam and Pamplona, locations where the company has offices under a franchise regime, has enabled Goldcar to reinforce its strategy in this sense and extend its network, putting the spotlight on Mexico as the leading international destination in the Latin American region.

The Mexican Caribbean, precisely the Quintana Roo state, where Cancun is located, had over 16 million visitors in 2015*.Cancun International Airport handles the largest volume of foreign passengers in Mexico, having registered the record figure of over 19 million users in the last year, thereby opening up a wide range of potential opportunities for Goldcar.

Customers who choose the Maya Riviera to spend their holidays will be able to opt for either the low cost services of Goldcar or the added value Premium rental packages, through the Rhodium brand. Furthermore, travellers who hire Goldcar vehicles have a fleet that includes all categories and models of vehicles at their disposal.

Goldcar currently operates in 11 countries -Spain, Italy, Portugal, France, Greece, Malta, Andorra, Morocco, Croatia, Holland and Mexico-. The company´s aim is to continue its geographical expansion through the setting up of new operations centres both in Europe and other new international destinations.



+34 91 522 10 08



+44 20 7379 5151


Things to do in Lisbon: 5 secrets to (re)visit this magic place

Ready for the Black Friday at Goldcar?

Six Stunning Sites in Catania