Goldcar strengthens its presence in Eastern Europe with its arrival in Romania

Goldcar, market leading holiday car hire company, has announced its entry into Romania with the opening of two new franchised offices located at international airports, Henri Coanda Bucharest and Avram Lancu of Cluj, two of the main destinations in the country and gateway to popular tourist areas such as the Black Sea and the region of Transylvania.

As Juan Carlos Azcona, CEO of Goldcar, explained, "the arrival of Goldcar Romania represents a significant leap in our internationalisation project to the extent that it opens the door to key new holiday destinations in Europe. Romania is a country with great tourism potential. With these new branches we widen the range of options for customers, who can enjoy all the benefits and services of car hire Goldcar ".

With these new openings, Goldcar continues its ambitious international expansion plan, which includes entry into new markets both through franchise offices. The new Goldcar operation centres in Bucharest and Cluj join Corfu, Greece, and Cancun, Mexico, which were also built on the international franchisee model in 2016.

In recent years, Romania has become a popular tourist destination among travellers, both for its artistic and historical heritage and for the natural beauty of its landscapes. The country is also a gateway to other tourist areas of Europe, such as the Black Sea coast, easily accessible to travellers from Bucharest.

Customers who decide to invest in Romania to enjoy their holiday can opt for a wide range of options, both vehicle type and performance, plus they can also choose from the economical services offered by the company or from the premium rental packages offered by Goldcar through the Rhodium brand.

Currently, Goldcar operates in 12 markets -Spain, Italy, Portugal, France, Greece, Malta, Andorra, Morocco, Croatia, Netherlands, Romania and Mexico. The aim of the company is to continue its geographic expansion by establishing new locations both in Europe and in other new international destinations.



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